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Hooked - How To Build Habit-Forming Products
Hooked - How To Build Habit-Forming Products
Preț: 78.65 lei
  • Carte in stoc la furnizor
  • Livrare estimativă în 30 zile
Cod produs: 217274
Autor(i): Nir Eyal
Editura: Editura Penguin Books
Anul aparitiei: 2014
Limba: engleza
ISBN: 9780241184837
Categorii: Carti in Limbi Straine, Economics, Finance, Business and Industry, Carti in Limba Engleza, Carti
Why do some products capture our attention while others flop? What makes us engage with certain things out of sheer habit? Is there an underlying pattern to how technologies hook us? In this book, the author answers these questions with his years of research, consulting, and practical experience. It also provides readers with practical insights
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